Intense Cycle revolutionizes MTB purchasing by offering an intuitive online purchasing experience, while reducing time and operating costs.
The result after optimization
Intense Cycle, a leading brand in the MTB (Mountain Bike) industry, offering cutting-edge designs to push the limits of performance at high levels of competition in this category.
They sought to optimize the shopping experience in the online store and boost sales growth in their different markets. In addition to centralizing your inventory of products from online stores that operate in different countries.
How Webmefy has helped boost brand growth
Our team made sure that Intense Cycle customers can have a unique shopping experience by optimizing and improving the brand's websites.
We provide consulting, implementation, development, and troubleshooting capabilities to support collections and product management within your stores on Shopify Plus. We work on optimization and UX and implementation and development at the front-end level.
We strive for excellence by creating features that make online store navigation simple but engaging, applying industry best practices combined with our expertise and experience.
We support the client in the management of collections and products, as well as in the installation and configuration of applications or payment methods and resolution of problems or questions about Shopify.
Technical development
On the other hand, we have developed several functionalities that improve the user experience and make web navigation simple and intuitive, based on the best practices offered by the market and our experience. Some examples include the functionality to subtract VAT from those authorized entities after verification with VIES (the electronic system for validating VAT numbers for economic agents registered in the European Union).
We help the development of a FAQ 2.0 with nested and drop-down options to better organize the frequently asked questions information that the user can during the purchase or post-purchase process.
Checkout customization
We also worked on personalizing the checkout to encourage purchases through various CTAs to give different options when making the purchase decision and convert more.
Ongoing Support
We currently offer continuous support to the brand, where we develop different tasks, including:
The development of a "FicheFinder" that will be integrated into the different stores through an iFrame which will allow the brand's customers to buy spare parts for their bicycle by simply entering its name and model. A diagram will be shown relating the different pieces and giving the purchase option, without the user having a base of technical knowledge and being able to find what they are looking for more quickly.
Product management and upload
In addition, we combine the management and upload of products through the integration of a PIM with Sales Layer, which solves the problem they had by centralizing their product inventory from the different markets in which they operate, as well as keeping it updated, with the currency and the right price, which helps the client reduce administrative times and costs.
Customization of the base theme, we provide continuous support, continually improving it, guiding the client in the process.
We make the most of the Shopify Plus platform to give them the CX they are looking for. With the continued support we give Intense Cycle to optimize the operation of their online store, we have helped the brand achieve their growth objectives and offer the brand experience they are looking for so that their customers feel more engaged with the brand and allow them to enhance their retention.
We strive to offer the best e-commerce solutions tailored to the needs of each client. Our team is committed to providing high-quality services and creating a delightful customer experience through apps and customizations.
