Shopify pricing starts from €29 per month for the Basic plan, rises to €79 for the standard plan, and reaches €299 per month for the Advanced plan. Additionally, there is a Starter plan for social media for €5 and the Plus option for high volumes starting from $2,000.
Shopify plans and pricing comparison
Choosing among the different Shopify plans depends on the sales volume and the functional needs of the business. Below, the fixed and variable costs of the three main subscriptions are detailed.
| Plan | Monthly Price | Card Fees | Key Features |
|---|---|---|---|
| Basic | From €29 | Fees from 2.1% + €0.30 | Basic reports, 2 staff accounts. |
| Grow | From €82 | Fees from 1.8% + €0.30 | Standard reports, 5 staff accounts. |
| Advanced | From €384 | Fees from 1.6% + €0.30 | Advanced reports, 15 staff accounts. |
| Plus | From €2,100 | Better rates for high-volume entrepreneurs | 200 inventory locations and up to 88% shipping discount. |
The final Shopify price may vary if you do not use Shopify Payments. In that case, the platform applies an additional commission for using external payment gateways: 2% on Basic, 1% on the Shopify plan, and 0.5% on Advanced.
Additional costs of Shopify plans
When calculating Shopify plans, it is necessary to consider expenses that are not included in the flat subscription fee. These elements directly influence the online store's profit margin:
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Custom domain: although the platform offers a free subdomain, a custom domain has an average annual cost of €14 to €20.
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Apps and plugins: many specific functionalities (advanced SEO, email marketing, or returns management) require paid apps that add to the base Shopify prices.
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Premium templates: there are free themes, but paid templates range from $180 to $350 as a one-time payment.
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Shopify Spain prices: if you operate from Spain, you should note that subscription invoices include the corresponding VAT if you do not have a validated intra-community VAT number.
Frequently Asked Questions about Shopify pricing and plans
Is there a free Shopify plan?
No. Shopify offers a 3-day free trial and often a promotional offer of the first month for €1, but after that period, you must pay the monthly fee for one of the Shopify plans. The Shopify Partners service, however, is free.
Can I change my plan at any time?
Yes. The platform allows you to upgrade or downgrade your plan at any time from the administration panel, adjusting billing to the new cycle.
Is it cheaper to pay annually?
Yes. When contracting Shopify plans with annual billing, a 25% discount is applied to the monthly price, which significantly reduces the long-term fixed cost.
How can I migrate my website to Shopify?
Webmefy is responsible for performing the migration from any platform to Shopify, ensuring no loss of traffic or sales.
