Shopify pricing starts from €29 per month for the Basic plan, rises to €79 for the standard plan, and reaches €299 per month for the Advanced plan. Additionally, there's a Starter plan for social media at €5 and the Plus option for high-volume businesses starting from $2,000.
Comparison of Shopify plans and pricing
Choosing among the different Shopify plans depends on your sales volume and the functional needs of your business. Below, we break down the fixed and variable costs of the three main subscriptions.
| Plan | Monthly Price | Card Rates | Key Features |
|---|---|---|---|
| Basic | From €29 | Rates from 2.1% + €0.30 | Basic reports, 2 staff accounts. |
| Grow | From €82 | Rates from 1.8% + €0.30 | Standard reports, 5 staff accounts. |
| Advanced | From €384 | Rates from 1.6% + €0.30 | Advanced reports, 15 staff accounts. |
| Plus | From €2,100 | Better rates for high-volume entrepreneurs | 200 inventory locations and up to 88% shipping discount. |
The final Shopify price may vary if you don't use Shopify Payments. In that case, the platform applies an additional commission for using external payment gateways: 2% for Basic, 1% for the Shopify plan, and 0.5% for Advanced.
Additional costs of Shopify plans
When calculating Shopify plans, it's necessary to consider expenses not included in the flat subscription fee. These elements directly impact the online store's profit margin:
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Custom domain: although the platform offers a free subdomain, a custom domain has an average annual cost of €14 to €20.
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Apps and plugins: many specific functionalities (advanced SEO, email marketing, or returns management) require paid apps that add to the base Shopify prices.
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Premium templates: there are free themes, but paid templates range from $180 to $350 as a one-time payment.
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Shopify prices Spain: if you operate from Spain, you must consider that subscription invoices include the corresponding VAT if you do not have a validated intra-community VAT number.
Frequently Asked Questions about Shopify pricing and plans
Is there a free Shopify plan?
No. Shopify offers a 3-day free trial and often a promotional offer for the first month at €1, but after that period, the monthly fee for one of the Shopify plans must be paid. The Shopify Partners service, however, is free.
Can I change my plan at any time?
Yes. The platform allows you to upgrade or downgrade your plan at any time from the admin panel, adjusting billing to the new cycle.
Is it cheaper to pay annually?
Yes. When contracting Shopify plans with annual billing, a 25% discount is applied to the monthly price, significantly reducing the fixed cost in the long term.
How can I migrate my website to Shopify?
Webmefy takes care of migrating from any platform to Shopify, ensuring no loss of traffic or sales.

